Discover the Domnia ecosystem
Health & Beauty
Don't just limit yourself to simple appointment booking: integrate preliminary video consultations into the workflow (e.g., skin/hair check-ups via Zoom), allow the choice of a dedicated Beauty Specialist, and automatically manage the occupancy of treatment rooms and equipment. Offer a beauty journey that begins online and continues in the salon, increasing customer loyalty and the perceived value of each session.
Measurable growth. Simplified operations.
Concrete impact on our clients' performance, revenue, and operational management.
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Average Receipt IncreaseTicketing, Retail, Hospitality.
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Service Variant Adoption Rate With Smart Offer at Checkout.
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Types of Variants (Delivery, Guarantees, Upgrades, Gift Cards and Subscriptions.
Dominate for Health & Beauty
With Domnia, every service is configurable, automatable, and fully traceable.
Native Integrations with the Global Retail Ecosystem
The platform connects natively with key retail players. No silos, true omnichannel.
Growth Stories: How Ancillaries Multiplied Revenue
How Domnia's clients have transformed ancillary services from a missed opportunity into a concrete profit driver.
Douglas
Douglas retail beauty has optimised its Beauty Lounges with Domnia dBooking, the only software to survive the SAP re-platforming post-Limoni La Gardenia acquisition. Integrated via API in 4 countries (Italy, Spain, Croatia, Slovenia), it ensures scheduling management for beauticians and treatment rooms with zero disruptions.
ASL Matera and Policoro
ASL Matera and Policoro are specialist polyclinics providing over 200 types of daily healthcare services, including blood tests, specialist consultations, and various procedures, managing massive patient flows in complex logistical settings. The facilities operate within the public healthcare sector, dealing with high volumes of patients with diverse needs…
Why Do Leading Retail Chains Choose Domnia
In the world of Health and Beauty, efficiency isn't enough: you need to value the patient/client's time.
Native Integration: Complete Checkout Journeys.
Unlike standard systems that manage appointments in isolation, Domnia integrates additional options directly into the booking flow, without extra steps or interruptions.
The system automatically orchestrates the availability of sequential slots for multi-service combinations: whether it's a "Check-up + Ultrasound" in the Health sector or "Colour + Treatment + Hairdryer" in the Beauty sector, the schedule is optimised with no dead time. The user books multiple services in a single step, for a smooth and frictionless experience.
The system automatically orchestrates the availability of sequential slots for multi-service combinations: whether it's a "Check-up + Ultrasound" in the Health sector or "Colour + Treatment + Hairdryer" in the Beauty sector, the schedule is optimised with no dead time. The user books multiple services in a single step, for a smooth and frictionless experience.
2. Logic Automation for Relevant Proposals.
The system uses conditional rules to automatically suggest services relevant to each user's context: no commercial pressure, only proposals consistent with their real needs.
Thanks to the Customer/Patient Dossier, which centralises the complete history of services provided, the system recognises the profile and proposes targeted variations: a periodic check-up, a specific maintenance treatment, or a service related to the last visit. The logic is simple but powerful – "If they book X, suggest Y" – and it works silently, enriching the experience without ever being intrusive.
Access is via OTP authentication: no complex passwords to remember, maximum security for sensitive data. The client or patient is recognised immediately and gains direct access to services dedicated to their profile.
Thanks to the Customer/Patient Dossier, which centralises the complete history of services provided, the system recognises the profile and proposes targeted variations: a periodic check-up, a specific maintenance treatment, or a service related to the last visit. The logic is simple but powerful – "If they book X, suggest Y" – and it works silently, enriching the experience without ever being intrusive.
Access is via OTP authentication: no complex passwords to remember, maximum security for sensitive data. The client or patient is recognised immediately and gains direct access to services dedicated to their profile.
Guaranteed Profitability Beyond the Professional's Time.
dBooking allows you to offer services and products that generate economic value without saturating the hours of the facility's professionals.
Value-added packages, such as health prevention paths or beauty spa treatments, can be purchased as Gift Vouchers with personalised delivery. This mechanism anticipates revenue, broadens the customer base far beyond regular clients, and guarantees high net margins, ranging between 60%and 70%. A healthcare or aesthetic service is thus transformed into a product that can be purchased anywhere, at any time.
Value-added packages, such as health prevention paths or beauty spa treatments, can be purchased as Gift Vouchers with personalised delivery. This mechanism anticipates revenue, broadens the customer base far beyond regular clients, and guarantees high net margins, ranging between 60%and 70%. A healthcare or aesthetic service is thus transformed into a product that can be purchased anywhere, at any time.
4. Strategic Service Performance Control.
It isn't enough to offer quality variations; you need to know which ones generate real value for the establishment and its customer segments.
Through Single Sign-On (SSO), the system integrates natively with existing healthcare management systems or loyalty programmes, without data duplication or parallel processes. This allows for precise analysis of how loyal patients or VIP customers react to premium offers, optimising the offering in a targeted way for the most strategic and profitable segments.
Through Single Sign-On (SSO), the system integrates natively with existing healthcare management systems or loyalty programmes, without data duplication or parallel processes. This allows for precise analysis of how loyal patients or VIP customers react to premium offers, optimising the offering in a targeted way for the most strategic and profitable segments.
5. Scalability of the Offering: from a Single Site to a Large Network.
Domnia's infrastructure is modular by nature: it adapts to the growing structure, without ever requiring a change of technology.
It's possible to start with a single variant – a "Quick Reporting" service for a medical practice or an "Aromatherapy" service for a salon – and progressively scale up to managing complex bundles, such as structured rehabilitation protocols or complete bridal packages. From a single location to large multi-location networks, the platform grows with the business, maintaining the same operational simplicity.
It's possible to start with a single variant – a "Quick Reporting" service for a medical practice or an "Aromatherapy" service for a salon – and progressively scale up to managing complex bundles, such as structured rehabilitation protocols or complete bridal packages. From a single location to large multi-location networks, the platform grows with the business, maintaining the same operational simplicity.
Domande Frequenti
How does dBooking increase the average transaction value compared to a traditional digital diary?
Unlike standard systems, dBooking doesn't just manage time slots. Thanks to the native integration of value-added variants into the checkout process, the system suggests complementary services (e.g., a specific treatment or an in-depth examination) at the precise moment a customer is most receptive to purchasing, thereby increasing the value of each transaction without requiring any additional sales effort from staff.
Is dBooking suitable for a single salon/studio as well as large chains?
Absolutely, yes. The platform is built with a scalable architecture. You can start by managing a single point of sale with a few service variations and grow to manage complex networks, franchises, or multi-site polyclinics, centralising business rules and catalogues.
What exactly is meant by "Value-Added Variants"?
They are not mere "accessories", but enrichments of the main service that improve the customer experience and the establishment's profit margin. In Beauty, this could be the addition of a "Premium Blow Dry" or the purchase of a maintenance product; in Health, it could be "Urgent Reporting" or a prevention package combined with the visit.
My clients often book multiple services together (e.g. Colour + Blow Dry or Consultation + Ultrasound). Does the system handle the timings?
Yes, this is one of our core features. Multi-Service Orchestration automatically calculates the availability of sequential slots. If a customer selects three services, the system finds a single, continuous block of time, avoiding "gaps" in the schedule and ensuring an optimised workflow for your team.
How does the system decide which variants to offer the customer?
The system uses conditional logic ("If-Then") rules which you can configure yourself, or which we can set up together. It doesn't randomly suggest services, but instead recommends relevant options based on the main service chosen and the customer's history in their Client Dossier (e.g., "If booking a Facial Cleanse, suggest a Specific Mask").
Do customers need to remember a password to book?
No, we have removed this barrier to facilitate access. Recognition is done via OTP (One Time Password) sent via SMS or email. It is secure, immediate, and drastically reduces abandonment rates during booking.
Can I integrate it? I already have a Loyalty/Fidelity programme.
Certainly. Through the SSO (Single Sign-On) system, dBooking connects to your existing digital ecosystems. This allows "VIP" customers to be recognised and, for example, to offer them exclusive variants or allow them to use accumulated benefits.
The Client Dossier: how it works and why it's useful in the Health sector
The Dossier is a central hub that collects all historical bookings and services used. In the healthcare sector, it is fundamental for having visibility on the recurrence of patient visits, allowing the secretariat or system to suggest check-up appointments at the right time, improving prevention and customer loyalty.
Can I sell services even if my diary is full?
Yes, thanks to the Voucher and Gifting feature. You can sell treatments, wellness paths, or prevention packages in the form of digital vouchers with personalised delivery. This allows you to receive payment immediately (advance cash flow) and to provide the service later, separating revenue from the immediate availability of treatment rooms.
Here are some data points you can analyse to understand if you are earning more: * **Income before tax (Gross income):** This is your total earnings before any deductions are made. Comparing this figure over different periods (e.g., month-on-month, year-on-year) is a direct way to see if your salary or overall earnings have increased. * **Income after tax (Net income/Take-home pay):** This is the actual amount of money you receive in your bank account after taxes, National Insurance, pension contributions, and any other deductions have been taken out. This is often the most relevant figure for understanding your disposable income. * **Salary slips/Pay stubs:** Each pay slip details your gross pay, deductions, and net pay for a specific period. Reviewing these over time will clearly show any changes in your earnings. * **Bank statements:** While not as detailed as pay slips, your bank statements will show the net amount of income you receive regularly. You can track the average monthly deposit amount. * **P60 (UK specific):** This document, usually issued at the end of the tax year, summarises your total earnings and tax paid for that year. Comparing your latest P60 to previous ones is a good way to see annual changes in your income. * **Benefit statements (if applicable):** If you have additional income from benefits, bonuses, commissions, or freelance work, you'll need to track these separately. * **Investment income:** If you have investments, review statements from your investment platforms to see any growth or income generated. * **Bills and outgoings:** While not directly a measure of *earning* more, a reduction in essential outgoings or a sustained ability to cover increasing costs can indicate that your income has kept pace or increased. * **Cost of living vs. income:** Comparing your income growth to the rate of inflation or the increase in the cost of living can help you understand if your purchasing power has genuinely increased, even if your nominal income has risen.
Our dashboard offers granular tracking. You won't just see total revenue, but you'll be able to analyse the adoption rate of each individual variant, the margin generated, and performance by customer segment. This allows you to understand which "extra" services are working and which to eliminate.