Discover the Domnia ecosystem

Retail & Franchising

Centralise bookings, services, Click & Collect and experiences from all locations. One platform to manage the network, autonomy for each store. Customers discover, book, collect and pay online or in-store.

Measurable growth. Simplified operations.

Concrete impact on our clients' performance, revenue, and operational management.

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Bookable services from national chains and franchise networks.

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Bookings, pick-up, delivery integrated.

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Average revenue per location.

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Customers who purchase in-store not showing up.

Dome Group for Retail & Franchising

The company transforms the point of sale into an omnichannel hub.

Native Integrations with the Global Retail Ecosystem

The platform connects natively with key retail players. No silos, true omnichannel.

Retailer and Franchisor Stories that Have Transformed Omnichannel with Domnia

From national chains to specialist franchises:
Discover how retailers have integrated online and offline to grow revenue and customer satisfaction.

Unieuro

Unieuro integrates dBooking Enterprise in 280+ stores: CiaoFila, Click & Collect, and hybrid consultancy eliminate queues and win the Netcomm Award for Best Omnichannel Project.
Why do Leading Retail Chains Choose Domnia

It's not just about bookings. It's about true omnichannel: synchronised online and offline, a governed yet autonomous network, revenue multiplied per point of sale.

"Phygital" Service Omnichannel"

The bridge between web and store: book online, experience offline.

dBooking bridges the gap between digital and physical. The customer begins their journey online (booking a collection, consultation, or event) and concludes it in-store with no friction. We eliminate frustrating waits and ensure staff know who is arriving and why, transforming a simple visitor into an expected and recognised customer.

2. Centralised Governance, Local Operations

Total control for the Headquarter, flexibility for the Store Manager.

The Franchisor or Management defines brand standards, services, and look & feel from a single panel. However, each branch maintains operational management of its own schedules, staff shifts, and hourly capacity. Resulting in guaranteed brand standards across the entire network, but maximum adaptability to the local needs of each individual store.

3. High-Conversion Drive-to-Store

More qualified visits, higher average transaction value.

dBooking not only brings traffic, it brings traffic with purchase intent. By transforming casual visits into appointments for services (e.g. Personal Shopper, Technical Support, Configuration), staff can prepare in advance, dedicate quality time to the customer and drastically increase cross-selling and conversion rates compared to a "cold" visit.

4. Data enrichment for CRM

Understand the customer's habits, not just their receipts.

dBooking enriches your CRM with data that the till doesn't see: visit frequency, preferred services, no-show rate, and post-appointment feedback. This behavioural data allows marketing to send hyper-targeted communications (e.g., "It's time for your annual maintenance"), activating loyalty based on service and not just discounts.

5. Rapid Roll-out on a National Scale

Open new stores in minutes, manage Black Friday peaks.

Our Cloud-Native architecture enables the configuration of new points of sale by cloning existing profiles in just a few clicks. Whether you manage 5 flagship stores or a network of 1,000 franchises, the platform guarantees stability and performance even under stress, allowing retailers to scale quickly without worrying about IT infrastructure.

Domande Frequenti

How does Click & Collect work if you don't manage the warehouse?
We handle time logistics, not stock. When a customer makes a purchase on your e-commerce, our system allows them to book a precise time slot for in-store collection. This avoids queues at the counter, crowding, and ensures that staff have the parcel ready for the customer's arrival time.
Can I manage different services and prices for each point of sale?
Absolutely. The platform supports geolocated price lists. The head office can define standard services, but each store manager (or franchisee) can have the autonomy to enable specific local services or vary consultancy prices based on the cost of living in their city, while still keeping everything under control from the central dashboard.
Do you also support remote consultations (video)?
Yes, Domia is natively integrated with the main video-calling platforms (Zoom, Teams, Google Meet). The client books online by choosing the "Virtual" option, automatically receives the connection link, and the staff manages the appointment exactly as if it were in person.
How can you help me manage staff rotas?
The system offers a clear view of anticipated busy periods. The manager can see in advance how many bookings there are for each time slot and allocate resources accordingly (e.g., "Saturday morning requires 3 click-and-collect staff and 2 personal shoppers"). This allows for the optimisation of staffing costs by avoiding over or under-staffing.
Yes, you can integrate Domnia into your custom site (not a standard CMS).
Yes. Our architecture is API-First. We provide comprehensive REST API documentation to integrate the booking engine within any proprietary website, mobile app or corporate portal, keeping your User Experience and design intact.
How does the system interact with my Loyalty programme?
The domain acts as a data "enricher". When a customer books, we pass the information to your CRM/Loyalty system. This allows you to reward not only purchases, but also visit loyalty (e.g. extra points for those who book online) or reserve priority slots for your VIP customers.
Is it suitable for a franchise network with autonomous management?
It's the ideal solution. The "Hub & Spoke" model allows the Head Office (Franchisor) to have global visibility and define guidelines, while still leaving individual Franchisees with daily operational autonomy: managing their own opening hours, staff holidays, and reception capacity, without having to depend on head office for every change.
What data can I analyse to improve network performance?
Our Business Intelligence shows you metrics that the till does not see: no-show rates (customers who don't turn up), average waiting times in-store, most requested services by geographical area, and booking slot saturation. These are fundamental data points for understanding the true efficiency of each retail outlet.
How long does it take to activate the platform on a retail network?
As a SaaS (Software as a Service) cloud solution, deployment times are very rapid. For a standard configuration, the technical setup takes around 2-3 weeks. Roll-out to stores is immediate: once the "master" is configured, we can replicate it across hundreds of locations in just a few clicks.
Is the system difficult for less tech-savvy shop staff to use?
We have designed the "Front-End" interface (the one used by sales assistants) to be as intuitive as a smartphone app. It requires no technical skills: all you need is a tablet or PC to view the appointment book, check customers in, and manage queues. The necessary training is minimal (usually less than 2 hours).

Ready to transform your customer experience?

Discover how Domnia can be configured to your specific needs.